Kim Neaton Joins Frontside Group To Launch New Division
(TORONTO, ON) – The Frontside Group is pleased to announce the launch of a new division aimed at promoting their client’s projects to streaming services such as Spotify and Apple Music. Hired to launch this new venture is esteemed music industry player Kim Neaton.
Kim comes to Frontside by way of New York, she was most recently the Music Director of vaunted Alternative radio station WEQX in Albany, NY. Widely respected as one of the country’s leading stations in identifying and championing the best new Alternative music, WEQX allowed Kim many opportunities to build all-important relationships within the industry. She brings those relationships and skill for artist development to help promote Frontside’s clients within the growing Streaming music sector. Kim will work closely with Frontside’s radio promotion team, reporting to Frontside managing partners Gary McDonald and Geoff Goddard.
“Gary and I are always looking for new ways to grow, learn, and expand our business,” says Geoff. “Streaming Playlist Promotion is an area that is a natural extension for us and something that many of our clients have already been coming to us for. Kim was the missing piece that allows us to put a proper focus on this area and work music to DSP’s on both sides of the border. We’re thrilled that she’s joining the team”
With relationships in Canada and the U.S., Kim will help Frontside promote records directly to the Spotify and Apple Music ecosystems in both countries. She will also help Frontside continue to grow their reach with independent and brand based playlist outlets as the streaming environment continues to grow and evolve.
“I was honored when Gary and Geoff reached out about me joining the Frontside team as they grow and strengthen their digital promotion arm,” says Kim. “With their exciting roster of acts, I can’t wait to dig into this new role to greatly expand the reach of the diverse artists they work with. Being music director at EQX was an invaluable experience, but working directly on behalf of artists that need to be heard is something I’ve always wanted to do. I look forward to this new challenge and an exciting year ahead!”
The new streaming division is an expansion Frontside’s existing business where they are one of Canada’s leaders in Terrestrial and Satellite radio promotion with current projects including The Glorious Sons, Alice Merton (#1 Alternative), Fergie, A Perfect Circle, Grandtheft, and Major Lazer. For more information on Frontside, please visit: www.frontsidegroup.com
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Director of Touring & Marketing
Consultant & Radio / Airplay Analyst
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